Author
Tags:
Content Strategy,
SEO,
User Experience,
Web,
Web Design,
Web Development,
Web Foundations[esi post-views cache="public" ttl="0"]
Jen Kramer
Released
9/18/2013
Discover how to make websites more search engine friendly, more meaningful, and more future-proof with semantics. In this course, Jen Kramer shows you how simple HTML5 tags add meaning to page structure, and how microdata and metadata can be used to add identifying information—such as author and type of content—right on a page. All this adds up to creating pages that score better (and rank faster) in Google and other search engines, and work better in the growing array of bots and other programs searching the web on behalf of devices.
Topics include:
- Using HTML5 header, nav, and footer tags
- Addressing related content with aside and mark tags
- Defining internal and external link relationships
- Defining next and previous relationships
- Introducing schema.org
- Using itemscope and itemtype to add meaning
- Understanding the difference between RDF, RDFa, and RDFa Lite
Skill Level Beginner
1h 36m
Duration
143,578
Views
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Size: 256.82M
https://www.lynda.com/Web-Content-Strategy-tutorials/Web-Semantics/143180-2.html.
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